{"id":442,"date":"2019-04-15T20:56:31","date_gmt":"2019-04-15T15:26:31","guid":{"rendered":"http:\/\/blog.zeetaminds.com\/?p=442"},"modified":"2019-04-15T20:56:31","modified_gmt":"2019-04-15T15:26:31","slug":"case-study-groupm-digital-signage-software-for-corporates","status":"publish","type":"post","link":"https:\/\/zeetaminds.com\/blog\/2019\/04\/15\/case-study-groupm-digital-signage-software-for-corporates\/","title":{"rendered":"Case Study (GroupM): Digital Signage Software for Corporates"},"content":{"rendered":"<p><span style=\"color:#000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-445\" src=\"https:\/\/zeetaminds.com\/blog\/wp-content\/uploads\/2019\/04\/groupm104.jpg\" alt=\"groupm104\" width=\"867\" height=\"425\"><span style=\"color:#33cccc;\"><strong>The Brand:<\/strong><\/span> GroupM is the world\u2019s largest advertising media company with 400 offices in 100 countries.<\/span><\/p>\n<ul>\n<li><span style=\"color:#000000;\"><strong>Client:<\/strong>&nbsp;GroupM<\/span><\/li>\n<li><span style=\"color:#000000;\"><strong>Location:<\/strong>&nbsp;Malaysia<\/span><\/li>\n<li><span style=\"color:#000000;\"><strong>Hardware:<\/strong> Samsung 55 inch Commercial Display<\/span><\/li>\n<li><span style=\"color:#000000;\"><strong>MediaBox:&nbsp;<\/strong> ViewSonic Digital Signage player &#8211; NMP580W (HDMI IN)<\/span><\/li>\n<li><span style=\"color:#000000;\"><strong>Software:<\/strong> Zeetaminds Digital Signage Platform<\/span><\/li>\n<li><span style=\"color:#000000;\"><strong>Integrator:<\/strong> Votigo Group<\/span><\/li>\n<\/ul>\n<p style=\"text-align:justify;\"><span style=\"color:#000000;\"><span style=\"color:#33cccc;\"><strong>Requirement:<\/strong><\/span> GroupM corporate office in Malaysia needed a robust signage software which allows a combination of entertainment TV with informative content on their network of screens. GroupM&#8217;s key feature requirements are:<\/span><\/p>\n<ol>\n<li><span style=\"color:#000000;\">The ability of Signage software to show satellite TV&nbsp;and seamlessly integrate with signage content.<\/span><\/li>\n<li><span style=\"color:#000000;\">Proof Of Play reports at playlist and media level<\/span><\/li>\n<li><span style=\"color:#000000;\">Multi-User feature<\/span><\/li>\n<li><span style=\"color:#000000;\">Comprehensive Playlist schedules<\/span><\/li>\n<li><span style=\"color:#000000;\">On-premise Installation<\/span><\/li>\n<\/ol>\n<p style=\"text-align:justify;\"><span style=\"color:#000000;\"><strong><span style=\"color:#33cccc;\">Evaluation:<\/span><\/strong>&nbsp;A thorough evaluation procedure followed by standard testing, put Zeetaminds &amp; Votigo in the race for GroupM&#8217;s digital signage project. GroupM<\/span><span style=\"color:#000000;\">&nbsp;requested Zeetaminds to add the ability to generate Proof Of Play reports at playlist level instead of just for media; which was added in just 3 days. GroupM also wanted Zeetaminds to customize some aspects of playlist scheduler which were addressed immediately. This quick customization along with the stability of the software impressed the client.&nbsp;<\/span><span style=\"color:#000000;\">After a POC of 4 weeks, the signage project was awarded to Zeetaminds &amp; Votigo.&nbsp;<\/span><\/p>\n<p style=\"text-align:justify;\"><span style=\"color:#000000;\"><strong><span style=\"color:#33cccc;\">Implementation: <\/span><\/strong>Votigo took the entire responsibility of procuring the hardware&nbsp; (Samsung Displays and Viewsonic Media boxes), setting up the on-premise servers, installing the displays and training GroupM&#8217;s team on Zeetaminds software usage. <\/span><span style=\"color:#000000;\">&nbsp;After the successful installation of the entire signage system, the display network at groupm has been running successfully from the last 9 months. No issues reported till date.<\/span><\/p>\n<p><span style=\"color:#000000;\"><strong>Few Implementation Images:<\/strong><\/span><br \/>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-442 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/zeetaminds.com\/blog\/2019\/04\/15\/case-study-groupm-digital-signage-software-for-corporates\/groupm101\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"92\" src=\"https:\/\/zeetaminds.com\/blog\/wp-content\/uploads\/2019\/04\/groupm101.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/zeetaminds.com\/blog\/2019\/04\/15\/case-study-groupm-digital-signage-software-for-corporates\/groupm-102\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"92\" src=\"https:\/\/zeetaminds.com\/blog\/wp-content\/uploads\/2019\/04\/groupm-102.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/zeetaminds.com\/blog\/2019\/04\/15\/case-study-groupm-digital-signage-software-for-corporates\/groupm102\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"92\" src=\"https:\/\/zeetaminds.com\/blog\/wp-content\/uploads\/2019\/04\/groupm102.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n<br \/>\n<strong><span style=\"color:#33cccc;\"><em>\u201cWe tested the software for a month before we decided to go ahead. It is working perfectly\u201d IT department, Group M<\/em><\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to know why GroupM; the world\u2019s largest advertising media company chose Zeetaminds as their Digital Signage Software?<\/p>\n","protected":false},"author":2,"featured_media":445,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4,8],"tags":[],"class_list":["post-442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-signage","category-digital-signage-case-studies","category-digital-signage-software"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study (GroupM): Digital Signage Software for Corporates - Zeetaminds Blogs<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeetaminds.com\/blog\/2019\/04\/15\/case-study-groupm-digital-signage-software-for-corporates\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study (GroupM): Digital Signage Software for Corporates - Zeetaminds Blogs\" \/>\n<meta property=\"og:description\" content=\"Want to know why GroupM; 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